P R O F I L E

writer

editor

project manager

P O R T F O L I O

web

print

strategy

Site: Reis.com

Launch: Fall 1999

Role: Copywriter

Project: E-commerce site for vendor of databases, directories and other research materials for real estate developers

Purpose: Inform customers about Reis products and allow them to purchase online access to information database. Develop voice and tone through copy to brand site and products in a memorable manner.